How sport connects US to the world

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FIFA Women’s World Cup Brazil 2027
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As the United States plays host to FIFA men’s and women’s World Cups and both Summer and Winter Olympic and Paralympic Games and continues to export its homegrown sports to the world, the Great Game Lab explores the convergence of global sport, media, and geopolitics. We do so through storytelling, research, teaching, and informed conversations.

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How sports connect us… what’s your take? Twenty-ish-minute chats with some of the more compelling protagonists in the great game.

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Wembley Calling

In exploring how sport connects US to the world, we normally focus on tectonic shifts transforming global media, the sports industry, and international diplomacy — things happening far beyond our campus. But in a telling sign of the times, our own ASU Sun Devils are heading off to play an American football game at London’s Wembley stadium, the other football’s ultimate cathedral.

How Did Los Angeles Become a World Cup City?

Los Angeles encompasses the world, making it the perfect lens for the story of American soccer. Shaped by immigrant communities, the women's game, and global finance, LA’s soccer landscape ranges from the historic 1999 Rose Bowl World Cup win to today's vibrant MLS, NWSL, and international fandoms. Partnering with Wanderland Studios and Matt O’Connor-Simpson, The Great Game Lab explores how Los Angeles truly became a World Cup city.

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Upcoming Events

More Than A Game event graphic with headshots of speakers  More Than a Game: Sports & The Transatlantic Relationship

GGL co-director Andrés Martinez will moderate a panel conversation featuring British Consul General Paul Rennie, Phoenix Suns' Dan Costello, Sun Devil Athletics' Lisa Young, and PCFR President & CEO Lily McElwee for the Phoenix Committee on Foreign Relations at Mountain America Sun Devil Stadium.

Friday, October 2, 2026, 8:00 AM MST
Mountain America Stadium | Huss Hideout

Photo by Matthew Ashton - AMA/Getty Images